"I would like to express my deep gratitude to the Organizing Committee and Visa for my new status as Sochi 2014 Ambassador and member of Team Visa 2010. I will do everything possible to meet the expectations of the upcoming Games. I am particularly pleased that because of my status, those abroad will know that there are sleighs in Russia! Moreover, Russia has its own heroes. I am pleased to see my banners in Vancouver, not because they picture me, but because they represent a Russian luger. For the same reason, I am pleased to be an Ambassador of the Games in Sochi. This is a historic event for the entire country and a great opportunity to show the younger generation that we have much to be proud of. For my part, I will try to be a worthy example and do everything possible to make the sled just as popular as skates and skis."
Luger, member of Team Visa Vancouver
Alberto Demchenko is an honored, master of sports of the international-class in luge sports and Russia's first luger, who managed to win the World Cup men's singles. Albert Demchenko was born on November 27, 1971 in Chusovoy Perm region. He started practicing sports in 1984 and began luge sports in 1990. In the early 90s, the pair of lugers - Albert Demchenko and Aleksei Zelensky - was the strongest in the CIS. In 1995, Albert graduated from the Tchaikovsky branch of the Ural State Academy of Physical Culture. Achievements
• International Master of Sports (1992)
• Participant in the Olympic Games 1992, 1994, 1998 and 2002
• Silver (single sled) and bronze (cutter) European Championship winner (1996)
• World Cup (2005)
• Silver medal in the Olympics in Turin (2006)
• Champion of Russia (2000, 2002, 2005, 2007, 2008)
• Silver (2004) and bronze (2003) Russian Championship medalist